With technology continually advancing and cell sites constantly being erected to keep up with growing demand for network coverage, more and more people are finding themselves with an opportunity to take on a landlord role. The wireless industry can be extremely difficult to navigate, especially as a novice, so it’s no surprise that many landlords seek guidance to make sure they secure the best price and terms from their lease agreements.
Getting advice from an expert is a wise idea, but it can be tough to find the right advisory partner because there’s nothing stopping someone from launching a website and claiming to be an “expert.”
Here are three must-have qualities you should look for in your vetting process to find a cell tower lease advisory firm with legitimate expertise:
- A customer-first approach
When interviewing cell site lease advisors who could potentially be your enlisted advocates, you should get a clear sense that your interests and satisfaction come first. True professionals appreciate the value of collaboration and education, and they will make a concerted effort to inform and support you through every step of the process. No client question is trivial, and no request is troublesome.
It’s obviously important to have an expert on your side who understands the ins and outs of the transactional side of the business, but don’t underestimate the value of teaming up with someone you connect with and trust implicitly.
- Experience
Albert Einstein astutely said, “The only source of knowledge is experience.” There are numerous areas of the wireless industry and many are irrelevant to the matter of cell tower leases, so a proclamation of “wireless industry experience” could have various applications. Find out about the company’s specific background, specialty, and emphasis.
Where exactly does their experience lie and how does it relate to your needs? Do they have the in-depth knowledge required to best evaluate your cell site lease situation? Do they have established relationships within the industry to help you resolve tenant issues and negotiate for a higher rent or additional revenue?
- An excellent track record
Let’s say the company you’re considering has lots of relevant experience. Great! What is its track record of results? How is its reputation?
Inquire about their transaction history and see if you can speak with former clients about their experiences. Go with a results-driven company founded on integrity, as evidenced by successful outcomes and client satisfaction.
If you’re searching for a cell tower lease expert to guide you in what can be an altogether overwhelming, confusing, exciting and lucrative time, remember to ask questions and thoroughly explore your options. Making an informed decision will put you at ease and on the road to reaching your financial goals.
Having been on the “buy side” of the cell tower lease business makes The Filo Group uniquely equipped to advise cell site leaseholders on their transactions. Our exceptional and diverse expertise is combined with a genuine desire to put it to work for our clients’ maximum benefit.
We are confident that no one else will match the extraordinary level of committed, personalized counsel and representation that you’ll receive from having The Filo Group in your corner. Contact us today for a free consultation.
